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“Your brand is what people say about you when you’re not in the room.”

CTZAR has earned a stellar reputation in creating full and comprehensive social media ecosystems that foster brand visibility and engagement by nurturing genuine and positive discussions within communities of like-minded individuals.

Lead the

Born social, CTZAR relies on its unique expertise in social media trends and grammars, coupled with attentive listening, to position brands at the heart of conversations and attention, where their target audience and objectives intersect.


Empowering Brands
on Social Media

Strategy & <span>Creation</span>


Strategy & Creation

  • Editorial strategy and guidelines
  • Social listening and insights
  • Trend studies and benchmarks
  • Creative concept
  • Artistic direction
Social Media <span>Management</span>


Social Media Management

  • Editorial committee
  • Monthly orchestration
  • Posting & community management
  • Social commerce
  • Guidelines for markets
  • Reporting & analysis



Photos, videos, films, motion design, AR, VR, podcast, editorial, live shopping ...

  • Creative concepts
  • Artistic direction
  • Production
  • Post-production
Discover our social by design Studio
Advocacy & <span>Influence</span>


Advocacy & Influence

  • Concept for activations & experiences
  • Talent casting & management
  • Campaign implementation
  • Event production
  • Playbooks for markets
  • Reporting & analysis
Paid <span>Social</span>


Paid Social

  • Investment strategy
  • Media planning
  • Campaign management
  • Reporting & analysis


On Instagram, TikTok, YouTube, Twitch, Redbook, Weibo or even the Metaverse, we will reach your target where it spends most of its time with impactful branded stories.

We design comprehensive social ecosystems by empowering third parties: followers, fans, consumers, social talents, or employees.

Our strategies combine a complementary ecosystem of owned, earned, and paid media.

We operate in over 5 continents thanks to our international footprint.

Social Everywhere

Social Everywhere

Social Everywhere


Trusted By Global Brands

We work with over 50 international brands every year across multiple industries and sectors.

VichySamaritaineCartierAlfa RomeoSVRTag HeuerSpriteDarphinDiorLoewe

VichySamaritaineCartierAlfa RomeoSVRTag HeuerSpriteDarphinDiorLoewe

Christian LouboutinOrangeLouis XIIIChanelALLRuinartLongchampEstée Lauder

Christian LouboutinOrangeLouis XIIIChanelALLRuinartLongchampEstée Lauder




Born Social

Founded in 2008 between Paris and New York, CTZAR redefined how brands engage with consumers by designing and leveraging the most influential media: word of mouth from opinion leaders. In 15 years of existence, we’ve evolved from the first private network of trendsetters into a global social media communication agency and studio. Thanks to our unique social media approach, we’ve launched and revitalized emerging and established brands across many industries and countries.

CTZAR Values

These are the principles we live by in everything we do since our beginning. They fuel every choice we make, every story we tell, every project we design, every conversation we spark.

Spirit of Avant-Garde:

Always exploring the new, constantly innovating.

Focus On Performance:

Imagining thoughtful solutions that lead to solid business results.

Celebration of Creativity:

Pushing boundaries between people and disciplines to craft powerful narratives for brands.

Cultivate Authenticity:

Building trust and loyalty between brands and communities.

Social Media

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